Wednesday, December 25, 2019

The Disease Of Alzheimer s Disease - 2364 Words

1. Introduction Alzheimer’s disease is a prominent brain disease that effects a massive amount of individuals in the United States. Alzheimer’s disease (AD) is the sixth leading cause of death in the United States, accounting for 60-80% of dementia cases, with no chance of being cured, prevented or decelerating over time (Alzheimer’s Association, 2014). AD is the most well-known form of dementia, causing complications in brain function in the areas of memory, thinking, and behavior (Alzheimer’s Association, 2014). In an effort to gain a deeper understanding of Alzheimer’s disease, researchers create new knowledge about the disease, which is then distributed to the public. The goal in this information disbursement is to find new and inventive ways to treat AD, prevent AD from progressing at such a rapid pace, and aid in the quality of life in those diagnosed with AD as well as caregivers and medical professionals providing treatment to individuals’ with AD. In order to produce and provide information about AD researchers follow the information transfer theory. Information transfer theory states that â€Å"individuals, as members of role groups within society, have discernible and unique patterns for creation, production, dissemination, organization, diffusion, and use of information, which is further influenced by external societal variables, such as environment, culture, economics, and policy (Achleitner and Grover, 1988, p. 94)†.The information transfer theory, also known asShow MoreRelatedThe Disease Of Alzheimer s Disease1421 Words   |  6 Pagesengulfed by a mysterious disease. The neurons being cut off and destroyed by two abnormal structures. First memory is affected gradually getting worse. Then one is unable to think properly, reason, and lacks of self control. Gaps are formed in the brain s ventricles, due to the amount of dead tissue. In the end, it will lead to death. All of this may sound like something from a sci ence fiction movie but infact its very real. These are all known possible symptoms of a common disease that affects aboutRead MoreThe Disease Of Alzheimer s Disease1677 Words   |  7 Pagesone thing Alzheimer s cannot take away, and that is love. Love is not a memory - it s a feeling that resides in your heart and soul.† (Fade to Blank). The human brain is a remarkably complex organ that processes, stores, and recalls information. â€Å"Alzheimer s disease (AD) is a slowly progressive disease of the brain that is characterized by impairment of memory and eventually by disturbances in reasoning, planning, language, and perception. Many scientists believe that Alzheimer s disease resultsRead MoreAlzheimer s Disease And Disease935 Words   |  4 Pageswith Alzheimer’s disease. This disease is commonly found in the elderly. This explains why people assume older people have a bad memory. Alzheimer’s does not occur in a short period of time, it typically takes mon ths to develop. It involves gradual memory loss due to two specific protein fragments that spread to different parts of the brain killing brain cells as they go. As mentioned in the article Alzheimer’s Disease Fact Sheet (2015), Dr. Alois Alzheimer first discovered the disease by noticing somethingRead MoreThe Disease Of Alzheimer s Disease1304 Words   |  6 Pagesperson knows well, or asking questions continuously can be signs of a more serious problem. It is a disease of the brain that started slowly and gets worse as the time progresses. Alzheimer’s is a progressive destroying of brain tissue that primarily strikes people over the age of 65. Brain functions such as memory, comprehension, and speech deteriorate. The term first introduced by Dr. Alois Alzheimers in 1906. Memory is lost first. As days passes, attention tends to distracted, simple calculationsRead MoreThe Disease Of Alzheimer s Disease Essay1482 Words   |  6 PagesAlzheimer’s disease is a d egenerative brain disease that is seen in the elderly. It is the most common form of dementia, which is a general term for memory loss and other intellectual abilities serious enough to interfere with daily life (Alzheimer’s Disease Dementia). Alzheimer’s is one of the leading causes of death in America. Dementia and Alzheimer’s have been around for centuries, but Alzheimer’s disease wasn’t first described until 1906 by Dr. Aloysius Alzheimer. In the past, there was aRead MoreThe Disease Of Alzheimer s Disease1172 Words   |  5 PagesAlzheimer’s Disease Alzheimer’s disease is the 6th leading cause of death in America. It kills more than breast cancer and prostate cancer combined. Alzheimer’s accounts for 70-80% of dementia cases. By the age of 65, 1 in 9 people are diagnosed and by the age of 85, 1 in 3 people will have the disease. According to the Alzheimer Association, 5 million people in American have Alzheimer’s. Alzheimer’s starts to form 20 years prior to being diagnosed. Learning about Alzheimer’s can help familiesRead MoreAlzheimer s Disease : Disease1759 Words   |  8 Pages Alzheimer’s Disease Madison Lollar Psychology 1030-C62 Volstate Community College Word Count: 1,589 Alzheimer’s Disease: When it comes to Alzheimer’s, I know firsthand how it affects individuals and their families. My great grandfather had Alzheimer’s for many years before his passing late last year, at age 92. Alzheimer’s is a disease that many individuals suffer with each year, but yet with all the advancements in modern medicine we still have no cure for it. There are differentRead MoreThe Disease Of Alzheimer s Disease1385 Words   |  6 PagesThe disease stem cells could fix is called Alzheimer’s Disease (AD). The reason I chose this topic is because I have seen first hand how badly someone who suffers from Alzheimer’s Disease is affected in their daily lives. This disease completely takes over their lives and they turn into a completely different person who can hardly function. AD is very tough on the loved ones of the person suffering from it because that person, most of the time has no idea what is going on or who their loved onesRead MoreAlzheimer s Disease : A Disease1304 Words   |  6 Pages10, 2015 Alzheimer’s Disease Alzheimer’s is a disease in the brain that affects a person’s memory, thinking, and behavior. It is the most common form of dementia and is common in adults older than 65. More than five million Americans are being affected by Alzheimer’s at this moment. Alzheimer’s comes in three stages; early, middle, and advanced. The disease is caused by the shrinking of the brain due to many risk factors and genetics. Dementia and Alzheimer’s disease are often confused becauseRead MoreThe Disease Of Alzheimer s Disease2246 Words   |  9 PagesINTRODUCTION Alzheimer’s Disease has been one of the top leading causes of death in our country. It is understood that this disease is identified as an excess of the protein amyloid-ß within an increase of plaque (Seneff, Wainwright, and Mascitelli, 2010). Additionally, as the brain ages, it gets used to the inflammation and oxidative stress, so it is important to take the right amount of antioxidant micronutrients like vitamin C and vitamin E as well as anti-inflammatory macronutrients such as

Tuesday, December 17, 2019

Social Media Is A Double Edged Sword - 1410 Words

Negative Effects/ limitations However, social media is a double-edged sword. It also brings some problems to the public health while the public health gets lots of benefits from it. The spread of false information provides wrong information and brings big troubles to the public health work; expanding negative information may obstruct the development of health agencies. The spread of false information Sharing information is the main function for the social media. People share different kinds of information and their opinions with each other in the social media. However, not only the right information but also the wrong information are spread widely and quickly through social media. i. Rumors and misinformation Sharing false information becomes the biggest issue caused by social media. It is quite hard for the public health agencies to totally control the dissemination of false information. As Arya, Basu, and Khurana (2014) stated, â€Å"the incidents of mass hysteria can often start with just a rumor, and it can often affect a large population if the rumor or triggering factor spreads through electronic media that is easily accessible by the general population† (p.170). For example, during the outbreak of Ebola, large amounts of tweets were analyzed as lies, half-truths, and rumors which spread just like true news. Take some tweets from late September to late October 2014 as examples, â€Å"The new iPhone 6 is infecting people with Ebola†, â€Å"Health officials might inject EbolaShow MoreRelatedThe Double Edged Sword We Call Technology1098 Words   |  5 Pages The Double Edged Sword We Call Technology In the recent years, modern technology has heavily impacted nearly every aspect of human life. The things we experience, how we communicate, our values, how we develop from a child, technology impacts us in such a way that we don’t even realize it. As technology advances us into a more futuristic world, it is declining us a society as well, hence the term â€Å"double edged sword†. From the beginning of humankind, technology has been developing faster and fasterRead MoreThe Impact Of Social Media On Society956 Words   |  4 Pagesthe same efficiency that has made our quality of life better, has a hand in decreasing the quality of relationships around us. Sherry Turkle and Zeynep Tufekci both believe social media has done well to our society, but disagree on whether or not it is making human relationships grow apart. Social media is a double-edged sword; it brings people together that are physically apart by five hours, or even 30 minutes, but it also has negative effe cts on the quality of the relationships we have with theseRead MoreThe World Wide Web531 Words   |  2 PagesThe World Wide Web, propelled by various social media programs like Twitter, FaceBook and Instagram, has become a double-edged sword in the era of Web 2.0. This double-edged sword can be symbolized by SENDERS of information, and RECEIVERS of information. In its early days, the primary use of the WWW was searching for information, on static ‘pages’, to fulfill a particular need or request. Maps, phone numbers, product information, and the like, were available to anyone who searched for it. TheRead MoreThe Positive Impact Of The Internet And Social Media735 Words   |  3 Pagesour society than the Internet and social media. By using the internet, people can easily communicate with others beyond any geographical boundaries. The overall effect of the Internet is positive for both individuals and enterprise and it will be more efficient in the next ten years, although social media may bring about some adverse impacts. First of all, the widespread application of technology and social media can not only help young generation improve social abilities, but also provide businesspeopleRead MoreSocial Media and Hospitality Industry849 Words   |  4 PagesSocial media is increasing on the internet very quickly, with millions of people, who have already joined it. It is a young phenomenon, impulsed by the desire of meeting and chatting with friends, on a single platform, such as Facebook ® or Twitter ®. But, social media means to join groups and pages, to participate to debates, to give feedbacks or reviews too. In this way, how is it useful for hotels and hospitality companies? What are the advantages? What are the drawbacks? In the first part, thisRead MoreAdvantages And Disadvantages Of Social Media769 Words   |  4 Pages Social Media Paper Joshua Yates HUM/186 10/1/2017 Allyson Wells â€Æ' The Advantages and Disadvantages of Social Media and Obtainable Information Social media has become an integrated part of our culture and a useful communication tool when properly used. Every day people log on to social media sites to get updates on everything from celebrities, family, and friends to top stories and breaking news. We also use social media in our professional lives. Individuals use social media as a cost-effectiveRead MoreBlack Women Stereotypes763 Words   |  4 Pagesimage on reality television. The typical stereotype about Black men is the violent, misogynistic thug, and the ever-enduring pimp. These images portrayed in media and popular culture createpowerful ideology about race and gender, which affects daily experiences of Black women in America. With few healthy relationships portrayed in the media, Black women are left to make decisions based on the options they have and the options they perceive. Therefore, it is not difficult to understand why Black womenRead MoreThe Effects Of Social Media On Children850 Words   |  4 Pages Negative Effects of Social Networking Social networks claim to connect us; however, connections have not gotten any better and are instead turning into anti-social networks; in which you decide to take control or be controlled. Children are using more technology now than they have ever used in the past. All of the negative effects that social media and television is having on adults are far greater when it comes to the developing minds of children. There is no way to know what long term effect technologyRead MoreHave Smartphones Ignited A Generation? By Jean Twenge702 Words   |  3 Pageshaving social interaction. Twenge also states how this post-millennial generation tends to fall into depression, and homicidal rates have risen due to this technological impact. I believe that as the technology advances, the generations that come tend to go backwards in the way they behave in their everyday life. Twenge begins her article by introducing iGen, a term she uses to describe the post millennial generations that are shaped by smartphones and the â€Å"concomitant rise of social media†. SheRead MoreProfessionalism, Ethics And Integrity Of The Bartholomew Police Department Essay921 Words   |  4 Pagesuseful, like a double-edged sword could be harmful or detrimental to the department, in that it presents opportunities to access and use technology in both legitimate and illegitimate methods. Employees may only operate department equipment for its intended purpose and are restricted to using department electronic messaging systems for official business only. II. Purpose The purpose of this policy is to establish departmental rules and regulations concerning the utilization of social networking sites

Monday, December 9, 2019

Analysis of Gaveston in Edward Ii free essay sample

Gaveston in â€Å"Edward II† by Christopher Marlowe Piers Gaveston first appears in â€Å"Edward II† in Act 1 Scene 1 and is a major character throughout the play even after his death in Act II Scene VI. Before the beginning of the play, Gaveston was assigned by Edward I to be a companion to Prince Edward (later King Edward II) in the hope that Prince Edward would lose some of his non-masculine qualities. Once Edward I dies, however, and Edward II is crowned King of England, Gaveston is free to return to England and effectively become co-ruler. However, the nobles will not accept a man born of a lower status than them receiving a position of power above them. The very first line of the play begins with Gaveston reading a letter from the new King Edward, â€Å"My father is deceased, come Gaveston, / And share thy kingdom with thy dearest friend† (1. 1. 1-2). This letter expresses the relationship between Gaveston and Edward. Now that Edward I is dead, his son has revoked the exile on Gaveston by inviting him back to England. Piers Gaveston is clearly excited at his return when he says â€Å"Ah, words that make me surfeit with delight! What greater bliss can hap to Gaveston / Than live and be the favourite of a king? † (1. 1. 3-5). This is an example of dramatic irony because it is his return to England that is the cause of his death. Gaveston continues his soliloquy: Sweet prince I come; these, these thy amorous lines Might have enforced me to have swum from France, And, like Leander, gasped upon the sand, So thou wouldst smile and take me in thy arms. (1. 1. 6-9) These lines show the affection and relationship between Edward and Gaveston when Gaveston proclaims that he would swim from France to England to be with his beloved. Gaveston then says, â€Å"The sight of London to my exiled eyes / Is as Elysium to a new-come soul† (1. 1. 10-11). In Greek mythology, Elysium was the resting place reserved for the souls of the heroic and virtuous. Gaveston says that it is not London or the people that he loves; it is the man the city holds. He gives his biggest compliment to Edward when he says, â€Å"What need the arctic people love star-light / To whom the sun shines both day and night? † (1. 1. 16-17). Marlowe uses this metaphor to show that the ing, whose traditional symbol is the sun, is being compared to the arctic sun, which shines all the time during summer months. As Gaveston is thinking about Edward, he is interrupted by three poor men wishing to become servants of him. He believes himself to be above and better than these poor men, â€Å"Let me see, though wouldst do well to wait at / my trencher and tell me lies at dinner-time; and, as I like / your discoursing, I’ll have you. â₠¬  (1. 1. 30-33). He uses sarcasm when he says â€Å"Let me see† because Gaveston has no intention of employing the poor men. He seems to boast that he has power and offers them a low position. Marlowe uses foreshadowing when a poor man says, â€Å"Farewell, and perish by a soldier’s hand† (1. 1. 37). In Act II Scene VI Gaveston is killed by the Earl of Warwick’s soldiers. Gaveston’s has a very brutal response to the poor man. He shows that that poor man has no power over Gaveston at all by comparing himself to a porpentine, and the poor man to a goose. Obviously, a goose’s plume has no power against the powerful quills of a porpentine; therefore, the poor man’s words have no effect on Gaveston. Gaveston has shown his true colors as a manipulative, devious liar. After the three poor men exit, Gaveston shows how much he wishes to please Edward by saying, â€Å"Music and poetry is his delight: / Therefore I’ll have Italian masques by night,† (1. 1. 53-54). Marlowe continues to develop the character of Gaveston by showing the homosexual side of Edward’s and his relationship when he says, â€Å"To hide those parts which men delight to see,† (1. 1. 64). This part of the play is one of the only situations in which Gaveston is clearly homosexual. Also, Marlowe makes another reference to Greek mythology: One like Actaeon, peeping through the grove, Shall by the angry goddess be transformed, And running in the likeness of an hart, But yelping hounds pulled down, and seem to die. (1. 1. 66-69) This is referring to the story of Actaeon, a hunter who accidentally came across Artemis bathing in the woods. He was turned into a stag and hunted down and killed by his own hounds. Finally Edward and Gaveston are together and as Gaveston kneels before Edward, Edward says, â€Å"What, Gaveston, welcome! Kiss not my hand, / Embraces me, Gaveston, as I do thee: / Why shouldst thou kneel? Knowest thou not who I am? † (1. 1. 139-141). This shows how Edward views Gaveston as an equal. Gaveston replies, â€Å"And since I went from hence, no soul in hell / Hath felt more torment than poor Gaveston. † (1. 1. 145-146). Gaveston is displaying his love for Edward by saying not even the souls in hell have felt more torment than him. Edward also shows how he thinks of Gaveston as his equal when he more or less offers him England: Fear’st thou thy person? Thou shalt have a guard. Wants thou gold? Go to my treasury. Wouldst thou be loved and feared? Receive my seal; Save or condemn, and in our name command Whatso thy mind affects or fancy likes. (1. 1. 165-169). Edward offers him protection, money, and power. This forshadows Gavestons fall, because he needed the protection Edward offers. Edward’s adoration eventually leads to both his and Gaveston’s downfall because Gaveston is given privileges outside of his class because of his relationship with Edward. Their entire relationship is summed up in a few lines when Gaveston says, â€Å"It shall suffice me to enjoy your love, / Which whiles I have, I think myself as great† (1. 1. 170-171). Gaveston turns down all these favors from Edward, claiming that his love is enough. However, the love that Gaveston and Edward share is not without major pitfalls. We do not know whether Gaveston actually loves Edward, or is simply using him until the end of the play when we find out it is both. The relationship eventually costs both of them the ultimate price.

Sunday, December 1, 2019

Frankenstein and The Hound of the Baskerville Essay Example

Frankenstein and The Hound of the Baskerville Essay This essay will be comparing and contrasting the opening scenes of Frankenstein and The Hound of the Baskerville paying particular attention to the film techniques used to capture the audiences attention. the techniques I will be focusing on particularly are lighting, sound, camera movement, edition and mise en scene. The film Frankenstein is based on Mary Shellys story, Frankenstein which tells the story of a man named Victor Frankenstein, a young doctor who is upset by the death of his mother during child birth, and becomes obsessed with bringing the dead back to life. Victor Frankenstein creates a creature from various body parts. Its not long before Frankenstein regrets his creatures actions. In contrast, The Hound of the Baskerville is of a completely different genre, one of mystery. The Hound of the Baskerville grabs the viewer by the throat from its opening scene; Sir Charles Baskerville lies dead on the moors of his family estate. With the look of fear on his face and the presence of animal foot prints around his corpse suggest the impossible, that a large hound, long feared by the Baskerville family is responsible for his death, as the next heir of the Baskerville family, Sir Henry Baskerville takes up residence at the family estate, legendary detective Sherlock Holmes and his trusted assistant Dr. Watson arrive to investigate the mystery. Although film makers use the same techniques they use them to make different effects as I will explain. The director of Frankenstein seems to use high key lighting throughout the whole of the beginning of the film. We will write a custom essay sample on Frankenstein and The Hound of the Baskerville specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Frankenstein and The Hound of the Baskerville specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Frankenstein and The Hound of the Baskerville specifically for you FOR ONLY $16.38 $13.9/page Hire Writer High key lighting means that the picture is overall more realistic, also while Victor and the Crew Captain were talking you can see that the candle is glowing and flickering is trying to build up some sort of suspense. The director of Hound of the Baskerville seems to use lighting in a different way like in the scene where you see the corpse on the dissection table seems to be very bright I think the reason for the light being so bright while the camera is focused on the corpse is because in real life the corpse would have to be brightly lit so the dissectors can see the parts of the corpse clearly. At the beginning of Frankenstein where a women is speaking and seems to be reading out of a book, this is non-diegetic sound because if the scene was in real life you wouldnt hear her speaking because she is not there but if she was sitting there reading it out then this would be diegetic. But in Hound of the Baskerville I cannot find any non-diegetic sounds other than the background music which is used for quite a lot of the way through it. In Frankenstein there is a large amount of diegetic sound, sound that belongs in the scene. Here are a few examples of diegetic sound I found in Frankenstein; after the opening scene where the woman is speaking, you see lots of men on a ship and the sound of the waves hitting the ship and the lightning and all the crew yelling this is all diegetic sound. Later on once the ship gets stuck in the ice berg, the crew are trying to release the boat by hitting the ice with axes the sound of the axes hitting the ice is diegetic. Also another good example of diegetic sound in Frankenstein would be when the dogs are barking and then the chain snaps. In Hound of the Baskerville there are many good examples of diegetic sound my favourite one has got to be when the papers are flying out of the room when the escaped convict is on the loose, I also like the diegetic sound of when the officers are drowning in the quick-mud. I personally think that Frankenstein has better uses of sound than Hound of the Baskerville. The main ingredient in a good film has got to be good editing and I think both of these films have good editing but I personally think that Hound of the Baskerville has a lot better editing than Frankenstein. Here are some examples; in Frankenstein it is mostly straight cuts, the beginning is also very slow as the name of the film slowly gets closer and then speeds up at the end to get your attention. Similarly Hound of the Baskerville uses mainly straight cuts as well but Hound of the Baskerville uses them a lot more cleverly like for example the editor keeps making quick flashes of the body as if it is a bad memory in the doctors head, this is trying to grab your attention or in some cases scare you. The camera movements in both films are quite similar in some ways for example in Frankenstein there are lots of fast moving camera movements when the crew are on the ship and its very choppy on the sea this is similar to in Hound of the Baskerville were the prisoner is running away it was as though the camera man was running with the prisoner I think that it was a great use of camera movement. But the fast moving camera movements in Frankenstein are a bit to all over the place because you cant often see what is actually happening in that scene. Mise en scene is used to describe many different aspects of the film production like the clothing, make-up, settings and props. I think the makeup in Frankenstein was a lot better than the makeup in Hound of the Baskerville. For example when the camera zooms into the faces of the crew of the ship there faces are white and have ice on them to signify that it is really cold. But in Hound of the Baskerville the corpse is excellent the corpse is shaped as though it was scared to death and is as white as the crew in Frankenstein. In conclusion I think that Hounds of the Baskerville is better for suspense and has better editing, but Frankenstein has better Makeup. But the camera movements are better in Hounds of the Baskerville. Personally the beginning of Hounds of the Baskerville would make me continue to want to watch it.

Tuesday, November 26, 2019

Effects of Smoking essays

Effects of Smoking essays Cigarettes are perhaps the only legal product whose effects of intended use cause illness and even death in its users. Cigarette smoking kills more than 440,000 Americans a year making it more lethal than AIDS, automobile accidents, homicides, suicides, drug overdoses, and fires combined. Pregnant women that smoke, risk the health and lives of their unborn babies. They may pass genetic mutations that can increase great danger to their baby. It not only directly affects the health of cigarette smokers but non-smokers as well. All health risks aside, cigarette smoking also greatly impacts our economy costing more than 150 billion dollars each year in health related cost. In the United States, tobacco cause one in five deaths. The smoke contains tar which is made up of over 4,000 chemicals including 60 known to cause cancer. Smoking accounts for about 30% of all cancer deaths in the U.S. Cigarettes cause almost 90% of all lung cancer and can initiate cancers of the larynx (voice box), oral cavity, pharynx (throat) and esophagus. It can also lead to the development of colon and rectum cancer. Smoking has been linked to tripling the chance of skin cancer. People who smoke also have higher rates of leukemia and cancers of the kidney, stomach, pancreas and bladder. In female smokers, around 30% of cervical cancers have been attributed to smoking. Cervical cancer is just one effect of smoking for women. Cigarettes can also affect pregnant women and their unborn babies. When a pregnant women smokes, she is smoking for two. The nicotine, carbon monoxide and other harmful chemicals enter her bloodstream, pass directly into the babys body and prevent the baby from getting essential nutrients and oxygen for growth. Smoking in pregnant women has been linked to Sudden Infant Death Syndrome (SIDS). Stillbirth, pre-maturity, low birth weight, and asthma can also be a factor on the unborn fetus. Mothers who smoke can have an impact on th ...

Saturday, November 23, 2019

Intact is One Word

Intact is One Word Intact is One Word Intact is One Word By Maeve Maddox Ive seen too many examples of intact written as two words to go on assuming that they are typographical errors. Photo caption: A couch that was left in tact after the terrorist attacks on the World Trade Center. Question on medical forum: Is chest muscle left in tact after MastX? Question on aviation site: Why are there only 2 Stukas left in tact today? The adjective intact is written as one word. It means whole, entire, not affected by anything that injures. Ex. An animal that has not been spayed or neutered is said to be intact. The literal meaning of intact is untouched. The in prefix means not. The tact comes from a verb meaning to touch. The noun tact has the same origin. An obsolete use is sense of touch. Now the words main use is figurative: tact ready and delicate sense of what is fitting and proper in dealing with others, so as to avoid giving offence, or win good will; skill or judgement in dealing with men or negotiating difficult or delicate situations; the faculty of saying or doing the right thing at the right time. (OED) As for intact, lets keep it, well, intact. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:16 Substitutes for â€Å"Because† or â€Å"Because Of†One Fell Swoop10 Tips About How to Write a Caption

Thursday, November 21, 2019

Orientation program for new nurse managers Essay

Orientation program for new nurse managers - Essay Example â€Å"A motivated employee is a valuable asset which delivers immense value to the organization† according to http://www.masterstudies.net in their article, Employee Motivating in Private Organization. This is a statement that holds true, especially for our hospital. As you are well aware, the jobs your subordinates will be assigned to are not a walk in the park. These jobs require dedication and motivation. There will be unavoidable situations where in your subordinates are demotivated for some reason, whether it is job-related, co-worker related, or personal. These are that situations that need your input and guidance. Although the source of their demotivation must still be isolated, your immediate motivation is essential in maintaining an effective, hassle-free and conflict-free work zone. You must ensure that you isolate demotivated employees at some point and provide them insight in order to maintain their effectivity and avoid our patients being affected as well. You and your department are essentially a team and their team leader, and as with any team, whether in sports, music bands or otherwise, a good relationship and effective communication between the team and their team leader is important. The relationship between you and your â€Å"team members† will define how your â€Å"team† performs on a daily basis. This means that you as a â€Å"team leader† must promote good work relationships between your subordinates and with yourself. Ways, in order to do this, would include team building activities and team general assemblies.

Tuesday, November 19, 2019

Assignemt Essay Example | Topics and Well Written Essays - 500 words

Assignemt - Essay Example The major challenge affecting prognosis, however, has been on the imaging of partial tears. Oblique imaging planes, including oblique axial, oblique coronal and oblique sagittal, would improve on the accuracy of diagnosis and detection of any partial tears in the ACL. It would also aid in assessing individual bundle tears. This approach has been noted to be more useful than the standard MRI in cases where ACL tear is anticipated. The protocol could also benefit from 3D sequences such as the 3D-DESS, known to be isotropic acquisition having the potential of reducing partial volume averaging through acquisition of thin and continuous slices from the joints. Additionally, this could be used to come up with multiplanar reformat images, MPR, which would make the evaluation of ACL possible from any orientation or oblique planes through a single acquisition. This creation of the MPR could be sourced as part of PACS system or through dependent workstations. The MPR images in this context would be useful for acquisition of the oblique planes, including the oblique axial, coronal and sagittal, to better assess the ACL tears. Finally, the 3D-DEES sequences play a crucial role of enhancing the image’s T2* weighting and also increases synovial fluid and cartilage signal intensities. This 3D-DEES technique is beneficial in the sense that it provides moderate accuracy with regards to early cartilage delineation and high accuracy when detecting advanced cartilage lesions. As such, this sequence can only be employed when dealing with cartilage structures. Replacing this ACL imaging sequence with subtraction-DESS technique would result in its optimisation. The MRI technology has been beneficial in supporting chronic and acute ligament injuries diagnosis and, even more importantly, in assessing problems that arise after the reconstruction of ligament. Even so, the short T2-relaxation time associated with tendon tissue (4), the standard MRI having echo times, TE,

Sunday, November 17, 2019

Playing God in Todays World Essay Example for Free

Playing God in Todays World Essay The two fictional characters who â€Å"play God† in their own lives are two doctors, one of philosophy (Faustus) and one of medicine (Frankenstein) and, in real life, it is anyone who takes power over another’s and one’s own life and makes up his/her own rules which go against the commandments given to us by God as the athlete Lance Armstrong did during many years. First, there is Dr. Faustus, a very famous and successful scholar. He is a smart man who knows everything about almost all sciences in the world, including philosophy, theology, law, and medicine. Yet, this knowledge is not enough for him. He is greedy and obsessive about it and the more he learns, the more he desires. Soon, all that he knows makes him extremely bored; there is only one science that gives him excitement magic. â€Å"These books by magicians- lines, circles and mysterious drawings- Yes, these are the books that I enjoy the most. Oh, what a world of power and reward they promise the hard-working student! With this knowledge, I’ll be the master of everything that moves on Earth†¦ this is your answer Faustus. Use your brain to become a god† (Marlowe 22). Faustus is willing to do anything to be the greatest in this field, so he decides to sign an agreement with the Devil and give him his soul in exchange for 24 years of magical talents and power over life itself. After this agreement is set, Faustus gets all the unimaginable power in life; learns all that he wants about this forbidden science; brings people back to life, and earns worldwide admiration and recognition for his work. Nevertheless, none of these God-like powers and tricks of magic bring him happiness. Deep in his heart he knows he is doing wrong and he will be damned forever. At last, he ends his days being lonely and is punished forever in hell. Clearly, Faustus tries to play God, but at the end, the only thing he does is to bring God’s anger upon himself. â€Å"With paper wings he flew too near the sun and heaven planned his downfall† (epilogue). Secondly, there is Victor Frankenstein, a man who has everything he needs plus a very happy family. He is a great man, who is dedicated to his studies and very clever, but he makes the same mistake as Faustus did. He plays God by trying to discover the secrets of life, and when he does, he uses them the wrong way. When his mother dies, he has to leave his sad family and go to university to study medicine. There, he becomes obsessed with the idea of knowing â€Å"the secret of life† and how to help others not to feel the sorrow he and his family did because of the loss of a loved one. Soon, after much study about death and life, he finds the answer to all the questions in his head and starts to develop a horrible project. â€Å"He takes parts from dead people and builds a new ‘man’. But this monster is so big and frightening that everyone runs away from him – even Frankenstein himself! (Comment by editor). Victor is so terrified of his own creation that the only thing he wants is to escape from it so, irresponsibly; he abandons his laboratory and the monster, which has no idea of how to speak, survive, or live. †The monster is like an enormous baby who needs love. But nobody gives him love, and soon he learns to hate. And because he is so strong, the next thing he learns is how to kill† (Comment by editor). The monster is full of resentment and decides to make Frankenstein just an unhappy and lonely as he has been his entire life. He kills all people Frankenstein loves and makes Victor look forward only to the day that he can be dead and together with his family. Clearly, Frankenstein tries to play God, but at the end, the only thing he does is to bring unhappiness and misery to his life and his loved ones’. Finally, there is Lance Armstrong, a successful and rich cyclist who has won the Tour De France seven consecutive times. He has a lot of fans around the world and is considered a strong and admirable man by many people. However, after years of arduous denials and attacks on any person who has questioned his clams of competing clean, he has been proved to use performance-enhancing drugs since 1998. Now, he is disqualified from all his titles since that year and banned from professional cycling for life. Fans, friends, and family have gone away from him and now he is left only with the money that he has made, but today this does not seem to make him happy. He did a lot of mistakes through his career and personal life and used his cancer to justify them to himself. My cocktail, so to speak, was only EPO, not a lot, [blood] transfusions and testosterone, which I almost justified because of my history. Obviously, the testicular cancer and losing [a testicle], [I] thought, surely I’m running low. †(Armstrong’s interview with Oprah). The first mistake that he makes is to forget about his spiritual values and to start violating God’s law. Victory becomes his obsession and he is wi lling to obtain it at all costs. He is not only loosing his soul, but also damaging his body and reputation. Moreover, he has given false witness in front of millions of people and fooled everyone who believes in him. Again in this case, it is clearly illustrated how â€Å"playing God† can destroy someone’s life. Considering all the above, it is evident how obsessions can lead people to self-destruction. Armstrong, Frankenstein, and Dr. Faustus have made up their own rules and ways of living, according to what they want and not caring about how they are damaging themselves and the ones around them. They are all men of successes until God decides that it’s time to pay for the mistakes they have done; and at that point, it is too late to repent. The three of them have forgotten that life is not about what we accomplish, but about the way we do it.

Thursday, November 14, 2019

Donne’s Poem Death Be Not Proud :: Death Be Not Proud Essays

Donne’s Poem Death Be Not Proud In the poem "Death Be Not Proud," written by John Donne death is personified. The personification of death creates a feeling that death is less powerful than we think. Donne creates and image of death that is not mysterious, not in control, and a slave of low status. He does this by undermining the idea of death as bound to the rules of "fate, chance, kings, and desperate men." He insists that death is no more powerful than any mortal is. Suggesting that death is not mysterious is the word slave. Directed to death, "thou art slave" forms an unthreatening stance of death because slaves are not threatening. This is due to the connections that go with the word slave. A slave is bound in submission to a master therefore having no say in what he or she can do. Death, in being personified into a slave that has many masters, is more extremely bound. This lack of freedom that death has in choosing its victims takes away any reason to be fearful of it. Power comes from being able to control something. Here death is the one being controlled by other outside forces that have power over how and when death can do its work. Death casts fear into mortals because it is unknown as to what happens in the afterworld. This poem creates a sense that we know who death is. For example we can see how death is a poor beggar on the street. This would make death a non-threatening person. He is a low class citizen that is just waiting for an opportunity to feast when his master allows. Donne produces this low-life death figure by associating him with "poison, war, and sickness." These are all things that less fortunate mortals deal with on a daily basis. These are dreadful things that are not good. Death personified is subject to these horrible circumstances therefore is very low in stature. If death can only reap his vengeance with such low standards governing him, then death is as low as what he works for. Death becomes less mysterious and something which we are not afraid of.

Tuesday, November 12, 2019

Importance of Physical Education in Schools Essay

Importance of Physical Education in Schools SPO3001 Learn to Swim Table of Contents Page Introduction3 Definition of Physical Education3 What is taught in Physical Education?4 Importance of Physical Education5 The Importance of Physical Education as it relates to Swimming7 Disadvantages of lack of Physical Education 9 Conclusion10 References11 Introduction Physical education plays a vital role in students’ development and growth. According to recent medical studies, physical well being of a student is directly related to his or her performance whether in class or in the office. The optimal physical education program will foster a lifetime commitment to physical activity as part of a healthy lifestyle. Ultimately, improved coordinated school health programs, of which physical education is a central component, will augment other prevention efforts and help to reverse the growing epidemic of childhood obesity which threatens to undo decades of progress in the fight against cardiovascular and other diseases. Effective efforts made now will help children avoid a lifetime of chronic disease and disability. Before further discussion of the importance of physical education, there first needs to a formal definition of what physical education is and what type of teachings occur in such a class. Definition of Physical Education People are often mistaken in defining physical education as they often assume that physical education is sport education. Simply put, physical education is defined as a process of education through physical activity. The goal is the development of individuals acquired through experience of motion. In a  broader context, physical education is defined as a process of learning through physical activities designed to improve physical fitness, develop motor skills, knowledge and behavior of healthy and active living, sportsmanship, and emotional intelligence. Thus, Physical Education is not only aimed at physical development but also includes the development of the individual as a whole. With Physical Education students will acquire a variety of expressions which are closely related with the personal impressions of fun as well as various expressions of a creative, innovative, and skilled, have the physical fitness, healthy habits and have the knowledge and understanding of human motion. What is taught in Physical Education? The health and physical education programs should be designed to teach students the skills, knowledge and attitudes essential to live a healthy lifestyle and select healthy and safe behaviors. Physical education is unique as it provides students with opportunities to learn motor skills, develop fitness, and gain understanding about the importance of physical activity. Students should be provided an individualized, developmentally appropriate, and personally challenging instructional program that will advance the knowledge, confidence, skills, and motivation needed to engage in a lifelong, healthy, active lifestyle. There are many branches to physical education and it does not just deal with the teaching of a sport of any kind whether basketball or track, etc. Some major topics include nutrition and health, which entails the teaching of proper eating habits. Sport science, which is the teachings of the rules and play of a specific sport and the necessary equipment that sport requires. Anatomy and physiology, which looks into the human body for e.g. skeletal, muscular, nervous, circulatory, and respiratory systems. Exercise physiology e.g. components of health related fitness; fitness guideline such as frequency, intensity, time/duration and type/mode; principles of exercise such as specificity, overload, and progression; roles of the body systems in exercise; short and long-term effects of physical training, nutrition as related to effects of physical training and nutrition as related to exercise, fitness, and metabolic response to exercise. Other topics include movement concepts such as body awareness and effects of substance abuse on  body performance, health and behavior. Importance of Physical Education Fitness Obesity is a very common problem faced, which if not taken care of in time, can lead to many lifestyle diseases such as heart disease, cancer and diabetes. Engaging in physical activities help to burn calories and lose fat. Regular exercising builds muscles, makes the immune system strong and improves upon stamina. This increases the fitness levels and keeps various diseases and health conditions in check. It Builds Self Esteem Students who are active in physical activities like basketball, volleyball, martial arts and running just to name a few are more confident with themselves according to most social school studies. It’s probably because of the self discipline and dedication to excel in a sport that brings out the best in students. In school, the physical education program introduces these sport activities to students allowing them to make choices to which sport areas they want to get involved in. Life Lessons By participating in various sports, a student gets to learn so many things about life. A student wins some games and loses some; this makes him understand that winning and losing are a part of life and should be accepted with grace. When a student participates in team games, he learns that co-operating with others is very important if goals are to be achieved. Likewise, sports can teach so many life lessons to students and thus, help them evolve mentally. Hygiene Physical education classes lay great emphasis on maintaining hygiene. They teach students how to remain clean and germ-free at all times. Sex education is sometimes part of this curriculum too. The safe practices taught in these classes, and if the lessons are followed throughout a persons’ life, will save them from many diseases. Stress Management Often times, students, particularly in their adolescent years, face various kinds of pressure and experience stress and anxiety. Participation in physical activities can act as a stress buster for them. Research has shown  that when a person exercises, the levels of cortisol, a stress hormone which increases blood sugar, get reduced. Moreover, a person who exercises every day is able to sleep better, thus giving enough time to his body to repair and restore. This proves that by making an exercise routine, a student can remain stress-free, relaxed and concentrate more on his studies and other important things. Productivity Researches show that students who participate in physical activities have high energy levels and are more alert than those who led sedentary lifestyles. Due to these very reasons, the productivity of such students in various spheres of life, including their studies, improves considerably. As can be seen, physical education contributes so much towards making a child grow into a healthy, intelligent, confident and level-headed adult. It can be rightly said that it’s not just for individual growth, but for the improvement of the whole society, physical education should be made an important part of the school curriculum. Academic Performance Though a lack of attention on PE is often justified as an opportunity to spend more time in the classroom, studies show that physical activity contributes to improved academic performance. Regular activity during the school day is strongly associated with higher concentration levels as well as more directed, composed behavior. A statewide policy in North Carolina required that children from kindergarten to eighth grade participate in 30 minutes of physical activity each day. A survey of school representatives from 106 of the state’s school districts reported that the most recognizable benefit of the mandate was â€Å"improved academic focus.† Importance of Physical Education as it relates to Swimming In an article about â€Å"How to Learn† by Swim Smooth written in 2009, it speaks about the brain in two parts, our conscious and our subconscious. When we perform a familiar movement pattern such as walking or riding a bike we perform the movements on auto-pilot. The same goes for swimming stroke. Freestyle is such a complex set of movements that nearly every action is controlled by our subconscious. It may be thought that you are concentrating very hard on your stroke but in reality you can only make small changes through pure ‘conscious thought power’ or concentration. The subconscious mind is very fast, can do complicated things in a fraction of a second, and can react before you have time to think. The conscious mind on the other hand is very much slower and could never react or co-ordinate things this quickly. It can only co-ordinate one thing at a time and often very clumsily. With proper physical education, a swim coach can teach about the muscle groups used in each different form of swim stroke, the proper nutrition required in order to keep the body fit for doing swimming on a regular basis and give proper instruction on swimming techniques so that as the individual practices and it starts to move from conscious thought to subconscious forms of movement, the actions being carried out are correct and precise. It can also be of benefit where the physical education is concerned because with technique again, focus will be made on single aspects of a stroke and gradually everything at once in order to give the body a full feel and more susceptible to get it done correctly than a person teaching themselves and trying to do everything at once. Since the conscious mind can only do one thing at a time, focus should only be on one part of the swimming technique at a time and the subconscious gets a feel for things most quickly by doing the action. Many swimmers believe they have to concentrate very hard when they swim or their stroke technique will ‘fall apart’. They’re vastly over-estimating the influence of their conscious mind as they’re swimming! If they mentally switched off they would swim almost identically – sometimes better because they’d be more relaxed. Disadvantages of a lack of Physical Education Physical activity is defined as any bodily movement produced by skeletal muscles that require energy expenditure. Physical inactivity (lack of physical activity) has been identified as the fourth leading risk factor for global mortality (6% of deaths globally). Moreover, physical inactivity is estimated to be the main cause for approximately 21–25% of breast and colon cancers, 27% of diabetes and approximately 30% of ischemic heart disease burden. Being inactive increases the risk of developing depression or dementia, according to studies presented at a conference of the British Nutrition Foundation. According to Nannette Mutrie of the University of Strathclyde, researchers are coming to understand how important physical activity is for psychological health. She said that recent research suggests that exercise can be successfully used to treat depression. Conversely, people who do live inactive lifestyles are twice as likely to become depressed. â€Å"It’s only recently that people have begun to see the link between physical activity and mental health,† Mutrie said. â€Å"It’s important for increasing people’s self esteem, general mood, coping with stress and even sleeping better. And we now have very strong evidence that physical activity can prevent depression.† As it relates to the theory aspect of physical education, a person wanting to be in better shape would not know the proper steps to take in order to make it happen. They would be ignorant about how the body works and how to eat healthy and so thought exercise is carried out often, may not see the results for all the work put in. Technique and precision is necessary for anyone to become good at whatever sport or activity they take part in and this can be more easily achieved if guidance through physical education is given. Conclusion In conclusion, physical education is very important as it helps with teaching of a healthy lifestyle, keeps the body active and promotes long life. Lack of physical education too has its disadvantages as it can promote various diseases, lead to obesity and more susceptible to mental issues such as depression or dementia. When relating to swimming specifically, physical education can help better with technique and necessary stretches and eating habits required to more develop on that skill. References Internet Sources American Diabetes Association (2008). Physical Education in Schools – Both Quality and Quantity are Important. Retrieved from http://www.everydaychoices.org/082008/PE%20in%20Schools%20Statement%20ACS%20ADA%20AHA%205.27.08%20_final_.pdf Greenlaw, E. (2012). What Do You Know About PE for Kids? Retrieved from http://www.webmd.com/parenting/raising-fit-kids/move/parents-pe-questions Datka, A. (2011). What Are the Benefits of Physical Education in School? Retrieved from http://www.livestrong.com/article/529108-what-are-the-benefits-of-physical-education-in-school/ Dogra, A. (2011). Importance of Physical Education in Schools. Retrieved from http://www.buzzle.com/articles/importance-of-physical-education-in-schools.html Newspaper Articles Blair, L. (2003, May 11). Could PE fight the fat attack? Jamaica Gleaner Burke, D. (2012, September 3). The importance of play. Jamaica Observer Book Source Ayers, S. & Sariscsany, M. (2011). The Physical Best Teachers Guide: Physical Education For Lifelong Fitness, Third Edition. United States

Saturday, November 9, 2019

African Americans Essay

In the beginning of 20-th century African Americans were already free from slavery, but their rights differed significantly with the rights of â€Å"white† people. Politics of segregation was still in place, and African Americans, especially in Southern states, were forced to live in separate parts of cities. Special institutions like schools, churches, cemeteries, even special transport units existed for the African American part of the population to separate â€Å"blacks† and â€Å"whites†. Needless to say, these special organizations and units for the African Americans were of low quality. African Americans lacked good education and though were forced to work as unqualified personnel. Political activity for the African American was a dream. But between the African American people some activists appeared that called upon peaceful improvement of their status and establishment of equality of the races. A number of public organizations appeared that were objected to attain the equal rights for the African Americans, among them were even educational organizations like the institute of Booker Washington. 2. USA entered the conflict in the Korean peninsula with the intention to lead the UN forces and to give support to the South Korea armies in confrontation with the Northern aggressors. United States could not let the communists in Korea win shortly after the communists’ victory in China, and tried to keep this sphere of influence on the events in the Far East. In the third phase of the war, general Douglas MacArthur strived for the complete destruction of North Korea troops and insisted on the â€Å"total war† with the communists of China and Korea even to the extents of nuclear bombing. These ideas weren’t welcomed by the President Truman and were the cause of MacArthur’s resignation. After the Korean War the â€Å"cold war† had spread from the Far East into the other regions. USA had expanded their military presence in Europe and in the Middle East; also the politics of neutrality in the Indo-China became obsolete. Military-industrial complex of the United States rapidly recovered from the recession that followed the World War II 3. Eighteenth century was the time of revolutionary changes in almost every aspect of life. Ideas of the Age of Enlightenment claimed the universal equality, and women started to understand that they may possess an active position in social life. This tendency reached the point of culmination at the end of the century, when the Declaration of the Rights of Women was created in 1791 by Olympe De Gouges during the times of the Great French Revolution. This declaration demanded for women equal rights in the family, the rights of active and passive voting, right of possession, right for education and right to take up any posts. Declaration was the embodiment of ideas of feminism that were born in the beginning of 18-th century, and appeared to be the starting point for the active movements for the equal rights of women in the future. 4. Philadelphia System was based on the idea that the prisoner, left alone with his thoughts, with God and the Holy Bible as the only book for reading, would aspire to his inner perfection and inevitably reaches remorse for his deeds. â€Å"Philadelphian† prisoners were kept in solitude and silence. They had to wear masks while leaving their cells, no entertainments and relations with other prisoners were allowed, and work was a reward for the good behavior of the prisoner. This type of keeping the prisoners was very expensive; moreover, silence, solitude and forced idleness often caused insanity, flatness of mind or suicidal tendencies among the imprisoned. So the Auburn System was developed to change the situation. According to this system, criminal should be reformed by regular obligatory work, accuracy and discipline. During the day prisoners work in general workrooms with the only short breaks for the rest and walk, and for the night they are separately locked in one-man cells. Several hours in a week are for education. In an early Auburn System prisoners were prohibited to speak on the penalty of corporal punishment, but later on they were allowed to socialize during the rest. This system is more psychologically comfortablew for the prisoners, and is not such a heavy financial load for the government, as the Philadelphia System is.

Thursday, November 7, 2019

10 Essay Topics on History What Is Known About Aztec Culture

10 Essay Topics on History What Is Known About Aztec Culture The Aztecs are undoubtedly one of the most unusual cultures that ever existed. For centuries people have been thinking with horrified fascination about these people that combined complicated social structure, educational system and impressive scientific and cultural development with human sacrifice on massive scale, cannibalism and constant wars of conquest. Here are some Aztec culture facts that can make an awesome essay. Human Sacrifice Was the Basis of Aztec Culture and Religion Probably the first thing everybody thinks hearing about the Aztecs is human sacrifice – and for a good reason. All pre-Columbian Mesoamerican cultures practiced it to this or that extent, but the Aztecs took it to a completely new level. Gods Sacrificed Themselves for Humans’ Sake According to Aztec mythology, gods sacrificed their lives to sustain the fading sun and save humankind, and this made humans indebted to them for all eternity. Moreover, the sacrifice of gods was not a single act, but more of a continuous process, which required constant reenactment. The power of gods kept the sun alive, and to give gods this power, they had to give them blood and hearts, which were considered to be fragments of the sun’s heat. The Purpose of Wars Was to Get More Captives Aztecs divided time into 52-year cycles and fearfully ended the end of each – if the gods didn’t receive enough sacrifices throughout the cycle, the sun would go out and the world would end. The main reason for Flower Wars the Aztecs constantly waged on their neighbors was to provide enough captives to fill the sacrifice quota. Even Aztec war strategy and tactics were mainly devised to wound and capture rather than kill as many enemies as possible. The Aztecs Sacrificed 20 000 People per Year Human sacrifice was an extremely important part of everyday life in Aztec society – it was carried out during each of their many festivals and for special occasions and was accompanied by elaborate rituals and done by various methods according to which god it was intended for. The most popular method was the extraction of the heart, but victims were often burned, flayed, drowned, starved and decapitated. Afterwards priests would often wear their skins (they were considered holy relics and symbolized rebirth) and cannibalize their corpses. And there were a lot of them – during the opening ceremony of one particularly big temple, as reported in their codices, they slaughtered between 10,000 and 80,400 people in the course of four days, while normally settling for about 20,000 per year. The Aztecs Capital Was among the Biggest Cities of Europe Despite their extremely warlike nature and penchant for torture and human sacrifice, the Aztecs were far from being uncultured, which probably made them a great deal more disturbing and frightening. At the zenith of its glory their capital, Tenochtitlan, housed between 200,000 and 300,000 people, by far eclipsing most European cities of the time, with possible exceptions of Constantinople and Venice. The Aztecs Were the First to Introduce Universal Education The Aztecs were also probably the first nation in the world to ever establish the system of universal mandatory education – it took place before the age of 14 and was carried out by parents under supervision of authorities. Among other things, children had to learn the so-called â€Å"sayings of the old† – a collection of statements that embodied the Aztec ideals and conditioned them for future service. After 14 children attended more advanced schools, divided into two types: the ones dedicated to theoretical sciences like astronomy, writing, mathematics etc., and the ones dealing with military and practical education. All Aztecs Were Warriors Aztec civilization was based on domination over the surrounding peoples and aggressive expansion, and the Aztecs themselves were a nation of warriors from the outset. Being initially a small and insignificant migratory tribe, the Aztecs managed to conquer almost the entire Mesoamerican region in a little more than a century, and warfare occupied one of the central positions in their lifestyle and social arrangement. Aztec empire had a relatively small standing army for its size – only the members of elite warrior societies which were extremely hard to get into, served as full-time military forces. However, military training was an integral part of basic education, and every male Aztec was prepared to the role of a soldier since childhood. Therefore, during military campaigns large numbers of warriors were drafted from commoners. They Took Prisoners to Climb the Social Ladder Warfare was also the only way for a man of low birth to improve his station in life – through showing bravery on the field of battle and, in particular, through capturing enemy warriors alive for the further use as sacrifices. After taking four prisoners, one was accepted into one of elite warrior societies, like Eagle and Jaguar warriors. Taking six prisoners and more led to the greatest possible honor – to be accepted into the most prestigious society, Cuachicqueh, or the Shorn Ones (called so because they shaved their heads except for one braid over the left ear), who served as elite shock troops and swore to kill any of their number who makes a step back during a battle. The Aztecs Used Cacao Beans as Currency Trade was an important component of Aztec everyday life: their merchants travelled all across Mesoamerica and beyond and were united into exclusive guilds, and every large settlement had regular market days on which all kinds of merchandise exchanged hands. Basic currency for all transactions was cacao beans which had to be exported from lowlands. They were used mostly for small purchases; for large transactions the Aztecs used standardized lengths of cotton cloth of varying quality and value (from 65 to 300 beans). The Aztecs Had Some Rather Unusual Laws Aztec empire had a code of laws that regulated everyday life and meted out punishments. However, by our standards these regulations and punishments sometimes look rather bizarre. For example, death penalty (usually through strangulation) was common for serious crimes, which included murder, theft and public drunkenness (unless you were over 70 years old). The most usual punishment for less serious offences was to have your house demolished. These included, for example, petit larceny and wearing of clothes too lavish for your social status. The Aztecs will undoubtedly continue to intrigue us for many years to come. Fortunately, the body of evidence telling us about them is rather large compared with other Mesoamerican cultures, which means that you will have a lot of material for your history essay! References: A. Caso, The Aztecs, People of the Sun (tr. 1958, repr. 1967). Berdan, Frances F., Richard E. Blanton, Elizabeth H. Boone, Mary G. Hodge, Michael E. Smith and Emily Umberger (1996) Aztec Imperial Strategies. Dumbarton Oaks, Washington, DC. Brumfiel, Elizabeth M. (1998) Huitzilopochtlis Conquest: Aztec Ideology in the Archaeological Record. Cambridge Archaeological Journal. Durn, Fray Diego (1964) The Aztecs: The History of the Indians of New Spain. Translated by Fernando Horcasitas and Doris Heyden. Orion Press, New York. Kellogg, Susan (1995) Law and the Transformation of Aztec Culture, 1500-1700. University of Oklahoma Press, Norman. Leà ³n-Portilla, Miguel (1963) Aztec Thought and Culture: A Study of the Ancient Nhuatl Mind. Univ. Oklahoma Press, Norman. Smith, Michael E. (2003) The Aztecs. 2nd ed. Blackwell Publishers, Oxford.

Tuesday, November 5, 2019

The Persian Immortals

The Persian Immortals The Achaemenid Empire of Persia (550 - 330 BCE) had an elite corps of heavy infantry that was so effective, it helped them to conquer much of the known world.  These troops also served as the imperial guard.  We have beautiful depictions of them from the walls of the Achaemenid capital city of Susa, Iran, but unfortunately, our historical documentation about them comes from the Persians enemies not really an unbiased source.  Ã¢â‚¬â€¹Ã¢â‚¬â€¹Ã¢â‚¬â€¹Ã‚  Ã¢â‚¬â€¹ Herodotus, Chronicler of the Persian Immortals Chief among the chroniclers of the Persian Immortals is the Greek historian Herodotus (c. 484 - 425).  He is the source of their name, in fact, and it may be a mistranslation.  Many scholars believe that the actual Persian name for this imperial guard was anusiya, meaning companions, rather than anausa, or non-dying.   Herodotus also informs us that the Immortals were maintained at a troop strength of exactly 10,000 at all times.  If an infantryman was killed, sick, or wounded, a reservist would immediately be called up to take his place.  This gave the illusion that they were truly immortal, and could not be injured or slain.  We do not have any independent confirmation that Herodotuss information on this is accurate; nevertheless, the elite corps is often referred to as the Ten Thousand Immortals to this day. The Immortals were armed with short stabbing spears, bows and arrows, and swords.  They wore fish scale armor covered by robes, and a headdress often called a tiara that reportedly could be used to shield the face from wind-driven sand or dust.  Their shields were woven out of wicker.  Achaemenid artwork shows the Immortals decked out in gold jewelry and hoop earrings, and Herodotus asserts that they wore their bling into battle.   The Immortals came from elite, aristocratic families.  The top 1,000 had gold pomegranates on the ends of their spears, designating them as officers and as the kings personal bodyguard.  The remaining 9,000 had silver pomegranates.  As the best of the best in the Persian army, the Immortals received certain perks.  While on the campaign, they had a supply train of mule-drawn carts and camels that brought along special foods reserved only for them.  The mule train also brought along their concubines and servants to tend to them.   Like most things in the Achaemenid Empire, the Immortals were equal opportunity at least for elites from other ethnic groups.  Although the majority of the members were Persian, the corps also included aristocratic men from the previously-conquered Elamite and Median Empires.   The Immortals at War Cyrus the Great, who founded the Achaemenid Empire, seems to have originated the idea of having an elite corps of imperial guards.  He used them as heavy infantry in his campaigns to conquer the Medes, the Lydians, and even the Babylonians.  With his last victory over the new Babylonian Empire, at the Battle of Opis in 539 BCE, Cyrus was able to name himself king of the four corners of the world thanks in part to the efforts of his Immortals. In 525 BCE, Cyruss son Cambyses II defeated the Egyptian Pharaoh Psamtik IIIs army at the Battle of Pelusium, extending Persian control across Egypt.  Again, the Immortals likely served as the shock troops; they were so feared after their campaign against Babylon that the Phoenicians, the Cypriots, and the Arabs of Judea and the Sinai Peninsula all decided to ally themselves with Persians rather than fighting them.  This left the door to Egypt wide open, in a manner of speaking, and Cambyses took full advantage of it. The third Achaemenid emperor, Darius the Great, likewise deployed the Immortals in his conquests of Sindh and parts of the Punjab (now in Pakistan).  This expansion gave the Persians access to the rich trading routes through India, as well as the gold and other wealth of that land.  At that time, the Iranian and Indian languages were probably still similar enough to be mutually intelligible, and the Persians took advantage of this to employ Indian troops in their fights against the Greeks.  Darius also fought the fierce, nomadic Scythian people, whom he defeated in 513 BCE.  He would likely have kept a guard of Immortals for his own protection, but cavalry would have been much more effective than heavy infantry against a highly mobile foe like the Scythians. It is most difficult to evaluate our Greek sources when they recount battles between the Immortals and Greek armies.  The ancient historians make no attempt to be unbiased in their descriptions.  According to the Greeks, the Immortals and the other Persian soldiers were vain, effeminate, and not very effective compared with their Greek counterparts.  If that is the case, however, it is difficult to see how the Persians defeated the Greeks in numerous battles and held on to so much land adjacent to Greek territory. It is a shame that we do not have Persian sources to balance the Greek point of view. In any case, the story of the Persian Immortals may have been distorted over time, but it is obvious even at this distance in time and space that they were a fighting force to be reckoned with.

Sunday, November 3, 2019

Fast plant lab report Example | Topics and Well Written Essays - 1000 words

Fast plant - Lab Report Example The experiment was based on the general procedure as that of monohybrid activity. In this case the P1 and p2 plants are homozygous for two traits that include one dominant and one recessive. Four phenotypes were considered in this investigation of dihybrid genetics that include the following; Firstly, non-purple entails no expression of purple anthocyanin pigment in the plants (anthocyaninless) and the genotype of this mutant that is recessive is anl/anl. Secondly, Purple entails a pigment referred to as purple anthocyanin is visible on the hypocotyls. This trait is known to be wild type (dominant).The genotype is ANL/ANL Thirdly, the yellow Green; in this case, the homozygous (ygr/ygr) produces a plant that is light green than the normal green fast plant. Fourthly, normal green genotype is wild type (dominant) for yellow green and it is known as YGR. Purple stem Wilscon fast plants consists of anthocyanin which is purple pigment found in several plants that include Wisconsin fast pl ant used in the experiment (Williams, 1986). The pigment can be observed best at 4-7 days. This could be observed at the plant hypocotyls and stems under the leaf tips and cotyledons. It is well known that the single gene (anl) regulates whether the anthocyanin will be expressed or not. The (anl/anl) homozygous form is seen to be completely suppressed. In this case, the plant will appear bright green (non-purple).Yellow green gene (ygr) determines whether the leaves will be either green or yellow green in colour. The leaves will appear pale (yellow green in colour for recessive (ygr/ygr).But for YGR/YGR genotype the leaves will appear green and in this case, this genotype is the wild type. The test that is normally applied to show how well the observed ratios fit the expected statistical ratios is referred to as chi-square test. In this case, the observed number deviations is calculated from the

Thursday, October 31, 2019

Research proposal Example | Topics and Well Written Essays - 2000 words - 1

Research Proposal Example In addition, this means that it has to involve the teachers in such a manner that the teachers are able to engage in the science practices in a much more detailed level. As a background to this, knowledge and skill in scientific inquiry has been a fundamental reform movement in science education according to the American Association for the Advancement of Science (AAAS). Various documents, such as the 2012 National Research Council publication on Framework for K-12 Science Education identifies the various major scientific concepts and principles that a student is expected to grasp by the end of high school. Consequently, this forms the basis upon which the Next Generation Science Standards (NGSS) is structured. Therefore, the NGSS seeks to better engage students in the learning process consequently facilitating their more active exploration of the core scientific ideas and theories. Proper scientific understanding highlights the level of impact that the education system has had on an individual. These include essential knowledge and skills such as the possession of the ability to formulate scientific hypotheses, produce explanations, design and conduct experiments, gather and analyze data, and the general ability to communicate and reflect about the findings. Enabling all this calls for the teachers involved to have specific skills particularly geared towards the successful teaching of science to generate scientific knowledge. This forms the basis for the NRC framework that idealizes the development of a scientific-based approach among teachers to emphasize the practice of skills in addition to just acquiring them. This calls for teachers to engage in scientific enquiry practices such as asking questions, developing and using models, planning and carrying out investigations, analyzing and interpreting data, using mathematics and computational thinking, constructing explanations, engaging in argument from evidence, and obtaining, evaluating, and

Tuesday, October 29, 2019

Art history - compare and contrast Essay Example | Topics and Well Written Essays - 1000 words

Art history - compare and contrast - Essay Example and Khafre’s Pyramid bear much similarity in terms of form and construction, they are actually quite different in terms of the function and context in which they were constructed. A major similarity between the Nanna Ziggurat and Khafre’s Pyramid lies in the fact that they are basically large pyramid structures. The Nanna Ziggurat has a stepped pyramid form with a rectangular base of 205 feet by 141 feet and rising an imposing 70 feet high. It was constructed of mud bricks and bore three staircases that all led to an entrance at the top. Its platform walls sloped outwards and it is thought that the Sumerian architects behind the idea designed it this way to prevent erosion of the pavement that was also constructed of mud bricks (Stokstad and Cothren 36). Khafre’s Pyramid was a large construction, with a square base of about 704 feet and rising to about 471 feet. It had a slant height of about 568 feet at an angle of 53Â °. This is of particular note since the architects had to get each angle and length measurement correctly for each stone to fit properly. The building blocks themselves were cut out of stone and weighed about 2.5 tons each. Whil e it would have been quite difficult to raise the stones to the pyramid’s height, the Egyptians adeptly used roller logs to place each piece in its place (Stokstad and Cothren 57). The other similarity between the two monuments is that they were both constructed during periods of great influence and civilization among the peoples of each kingdom. The people of the Old Egyptian Kingdom had developed systems of writing and schools, architecture, farming, labor practice and law and Khafre’s Pyramid was built during a period of social and political stability and prosperity. The kingdom’s Kings at the time were deemed half-gods who were mummified in the pyramids after death. In a similar fashion, the Sumerians had developed farming practice, writing, medicine, sailing, governance and religion. Although the

Sunday, October 27, 2019

Uk Chocolate Market Analysis Marketing Plan Marketing Essay

Uk Chocolate Market Analysis Marketing Plan Marketing Essay UK chocolate market is considered the 2nd largest market amongst the EU after Germany, with an average consumption between 4kg to 10kg per head. Not only UK is among greatest chocolate consumers in EU but also holds highest share on sales of confectionery market since 2003. Average annual growth rates in last few years in chocolate market show an increasing trend in volume sales reaching  £4.83bn, and expected to reach up to 684,000 tons till end of 2010, growing at rate of 2.4%. The changing consumer purchase patterns towards how products are produced in terms of their impact on environment and health are considered factors on which future market growth of chocolate will be depending on. For this reason the confectionery and chocolate market has started struggling due to the lobby created by healthy eating, health conscious community. The organic chocolate market is thus becoming the recent trend for consumers because of the increasing awareness of the economic and environmental concerns surrounding cocoa production. These changes are well monitored by market players whose response towards these changes is evident from entering of organic companies into chocolate market and big conventional manufacturers investments in the processing of organic chocolates. Yet, although organic chocolate markets expected to grow at exceptional growth rates, the sector is still niche market when compared to the conventional and possess very little share in the total chocolate market. Moreover, with the squeeze on disposable incomes, an increased focus on price, the buy one get one free offers have been replaced with special price, multibuy and round-pound type deals. Continuous innovations in rival sectors such as biscuits and cakes etc are offering tough challenges for chocolate market. The outlook for the market still remains positive, but chocolate brands need strong effort in terms of providing customers with high value and healthy products. The major players of Chocolate in UK market fighting neck to neck in the battle of market share are Cadbury Kraft, combined market share of around 40%, after Cadburys takeover by Kraft. Mars, market share of 15% and turnover of more than 9.6 billion pounds Nestle Kitkat, market share of 20.4% Green Blacks, market share of around 5 % in conventional and more than 90% share in organic chocolate market For the information regarding the current trends in UK chocolate market , it is evident that the focus of communities are now towards healthy eating for which they now are conscious as of what ingredients are their products made up of. Thus if a company desires to enter chocolate market in such demanding trends where customers have full range of variety to choose from the safest path to choose will be organic chocolate market. This would be safer in that sense that as trends of people are shifting from only fun and enjoyment food towards healthy safe food, soon it is expected that the conventional market leaders will also be converting existing brands to organic and natural ingredients used products. Market Segmentation, Targeting and Positioning For this section statistic data about consumer attitude towards chocolate in UK by age, sex, social grade etc is required. This data is available in Keynote market research report to which there is no access from here. However , I have tried my best to broadly describe the target segment but still as per requirement of the instructor, detailed data figures are required. The organic chocolate market is considered amongst those popular opportunities which have been derived by changing consumer trends and liking towards healthier and environmentally safer food items, specifically the focus on use of healthier and environmentally safer ingredients. Consumers driving growth According to a market research demand for organic food items including organic chocolate is spread across the social spectrum, including workers, pensioners, students and people on benefits, and accounts for almost 33% of their total spending. For the purpose of our organic chocolate segment a significant portion of worker and student class will be our main target market segment. Descriptive Data For Organic chocolate market segment, as a new entrant our target market would include working class and students. The total population of UK is divided into following age group segments: For our organic chocolate segment, we would target population ranging from year 10 to 44. This would account for almost 48% of the total population of UK , obviously the whole 48% will not be part of our target market as organic chocolate is a niche of conventional chocolate market, our working and student class will be covered in these age group description. So as an estimate organic chocolate demand can be expected from 40% of the 48% target population. Socio-demographic Description The segment aimed as target segment will be people living in North West of England. This is so as we are initially introducing our product in test market covering NW of England only. Target customers will be in age group of year 10 to approximately 44. Children below 10 are essentially not part of our target segment because it requires awareness to choose healthy food items for which reason children above year 10 are selected. The age limit selected till 44 is for the reason that above this age group most people are suffering from heart and diabetic deceases thus for them at a later stage diet or low sugar items shall be introduced. Target segment will be constituting of students and working class. Psychographic/behavioral Description Our chosen segment is people with health conscious attitudes and preference towards safe and healthy food. This segment has awareness about environmental issues also and thus do not have wild fun loving lifestyle but a graceful lifestyle with healthy and enjoyable eating patterns. Positioning The current segmentation in UK chocolate market described in view of a perceptual map is shown below: Thus we will be positioning our product in high quality depicting its healthy making nut that much high price. It will be positioned similar to milk tray shown above in figure but bit higher in quality. Product Specification and Branding Strategy There are already few very popular organic chocolate brands in UK including Green and Blacks which holds a very significant share in organic chocolate market. Thus the introduction of our organic chocolate brand needs some cutting edge or competitive advantage over others. We will introduce this difference with providing our organic chocolate lovers a variety of combinations and natural healthy flavors in our chocolate products. First of all, our brand choco naturals will be classified in three ranges targeting three set of places with different usage style. Organic chocolate bars After dinner mints items Organic chocolate gift boxes The basic composition and ingredients of all three variety of our brand will be almost same, i.e. Dark Chocolate dark bitter chocolate made from 70% organic cocoa solids, brown cane sugar, vanilla and soya lecithin Semisweet Chocolate- organic sugar, organic chocolate, organic cocoa butter, organic flavors, milk fat and soya lecithin White Chocolate- no cocoa solids, but organic cocoa butter, sugar, vanilla and milk On this basic organic composition of our brand the cutting edge would be its natural and healthy flavoring and combo mixing of white and dark chocolates. The conventional choco bars available in market have introduced all kind of variety including nuts, wafers, biscuits etc, but as our brand is providing its customers with chocolate that is good for health also we will enhance their flavor and appetite by mixing fruit chunks in our brands and good cholesterol nuts i.e. almonds and walnuts. Moreover providing combo mixing of dark and white chocolate will deliver chocolate lovers taste of two in one and with added advantage of health benefits of dark chocolate. Our products will be offered in following sizes and weights Organic chocolate bars Initially as we are introducing our brand in test market we will only supply bars in 2 sizes i.e. 50g bar and 100g bar After dinner mint items These will be offered in round balls 100 g each to popular hotels and restaurants to serve their customers as after dinner items and will be provided with fruit chunks and combo variety explained above Organic chocolate gift items For our test market this will also be provided in two sizes i.e. 1 lb and 1  ½ lb box packing As the specialty of this brand of chocolate lies in it being healthier, close to nature and for those who have high concern for health and environment , we will have high focus of packaging choco naturals_ chocolates in an environmentally friendly rappers which are biodegradable packaging and have zero waste components. Our three line of products will be properly labeled describing components and all details regarding calories, fats etc. As the brand has high insistence on being organic, the design of packaging of chocolates will show the making of chocolate from most natural and organic ingredients through its color and style creating a warm connection with those who love being close to nature, adding value for them. Developing Brand Personality As an introductory brand it is one of the most important responsibilities of us to define our brand and portraying its strengths which meet all standards set by the market. These include the consistency in taste and quality delivered etc. When developing brand identity consistent delivery of the value must match promises made to target customers. The logo, mark, theme line, and look and feel as part of choco naturals identity will create a recognition in the minds of our target customers and will make them remember choco naturals. As choco naturals_ chocolates are made from fully organic ingredients with an added combination of natural fruit chunks that enhance the product benefits, the logo will depict such closeness to nature, health and taste. Similarly the mark and theme line will deliver same identity of the product. Creating brand identity begins with having a clear idea of target customers. When a customer decides which brand they prefer to buy they have many considerations in mind including its price , quality, benefits but the final thing which eventually wins is the brands identity created in the mind of the customer. This if carefully developed, as in our case that choco naturals chocolates reflects the attributes and preferences of its target customers will make choco naturals chocolate win over other conventional brands. choco naturals chocolates will be developed as a sophisticated brand which is aimed as providing taste with health. Pricing Strategy and Price Strategy to opt: Of the many pricing strategies, for choco naturals chocolates, four strategies are of value. These are Competition based pricing Market oriented pricing Premium pricing Psychological pricing We will chose a combination of market oriented and psychological pricing. Premium pricing could also be opted but as our target market also includes students and worker class, it might create a luxury brand image which might effect the closeness we want our brand to develop with target customers. Similarly competition based pricing method would have also been a very safe strategy but for having an added value, we choose market oriented pricing which is based on analysis and research of target customers and on those prices if the effect of psychological pricing is also added it is expected to create more value for our products. Pricing objectives: Purpose of choosing this combination of pricing strategy is to provide such a price to the customers which is not too high to loose connection from target customers and not too low that can portray the brand as a low standard brand. The objective is to set such a price that can portray our target customers the essence of the organic image our brand portrays i.e. natural. In terms of sales, this strategy for pricing is expected to create a healthy market share in organic chocolate market at a good pace and constant increase in level of sales and profit. The positioning of this brand will also support this pricing strategy. Recommended Price: Organic Chocolate Bar 100g  £2.95 50g  £ 1.95 After dinner mints Pack of 4 round balls 100g each for  £6.95 Organic chocolate Gift boxes ( combo mix of dark white and multi flavored fruit chunks) 1 lb  £19.95 1  ½ lb  £ 29.95 Retail Distribution Strategy As we are introducing 3 categories in organic chocolate brand, the distribution will to 3 different type of outlets. These are: Organic Chocolate bars Large super stores and coffee and tea cafes After dinner mints Three to five star Hotels Organic Chocolate gift boxes Large super stores As initially we are introducing our brand in test market, choco naturals chocolate will be available in stores, cafes and hotels in north west of England mainly. The super stores which will sale our products include Sainburys super market Ltd, having 5 outlets in NEW Tesco, having 9 outlets in NWE Woo Sand super market, having 1 outlet in NWE ASDA Stores Ltd, having 6 stores in NWE WM Morrison supermarkets, having 6 stores in NWE The selective Hotels in which we would initially supply our after dinner mints will be some three to five star hotels with good reputations so that association of our brand with such names can deliver positive impression of our brand to the segment of our target market visiting those hotels. These include: Holiday Inn Hard Days Night Hotel Beech Mount Hotel Feathers Hotel Trout Beck Inn Hotel Park House Hotel We will be opting selective distribution strategy to make our products available to our target market. The product will not be massively available as we initially want to access response from test market and moreover the sophistication of our product might get distracted if it gets available in each and every store. Thus at start selective supermarkets, hotels and cafes will offer our products to customers so that the brand may create its image with the help of the image of the places these are available at. Our products will not be available at web based distribution sources as it initially requires to develop a status in local market and then be available at global level. Integrated Marketing Communications Strategy The integrated marketing strategy we have planned for our product is hitting the market segment in North West in selective ways. We are not going for the guerilla marketing tactics because its high quality product and market is not very wide. We have to introduce the product and usually the products in the early stages of their Product life cycle need careful tactics for marketing and advertising because profit margins are lower therefore selective media should be used instead of using the short gun approach. The main objective behind our campaign is to introduce our product and its benefits along with creating brand identity. We will focus our attention in the initial phase of the campaign to create awareness about our product in the native market (North West of England). In this phase we will tell our customers about the value we will deliver. In the second phase of our campaign we will emphasize on promotion and advertisement of our brand. First phase would help us to identify again the interested segment so in the second phase we will scrutinize and promote to our potential valuable customers. For promoting our brand we are not using all the tools of integrated marketing communication strategy which are advertising, sales promotions, direct marketing, website and public relations). We are going to use only advertising, direct marketing and we will create our website as well. For advertising we will select the print and electronic media for print media we will only advertise in best selling food journals and news-letters of Northwest. For electronic media we make a 45sec. advertisement. We will use celebrity endorsement in our advertisement. The celebrity we will use would be environmentalist and heads of NGOs promoting nature friendly products. We will air our ads on food based local channels for the middle aged women and men and music and music based and entertainment channels for youngsters slots would be prime time. We would go for cooperative advertisement. We will not go for sales promotions because its a high quality product and sales promotions would give a negative impact. For direct selling we will hire a team which would convince the customers. Our customers for after dinner mints would be owners of famous cafes and restaurants. In initial days we will use mall intercepts in large super stores and departmental stores offering organic products. Public relations is mostly done for service sector so it wont make any significant impact here but in later stages when there would be larger sales volume then we will introduce PR for our premium customers. In later stages we will also conduct seminars for creating awareness of organic food but in initial phase profit margins are too low. We would create a website for promotion but not for sale because customers are very conscious in trying a new product and for a product like chocolate it wont work at all. In maturation phase when customer response would be good we may go for online dealing. So in our IMC our focus in print media would be on chocolate bars, in electronic media it would be more on gift items. And in direct selling we would promote after dinner mints and gift items but the whole campaign would promote the brand.

Friday, October 25, 2019

who was right :: essays papers

who was right When white men crossed the boundary of the Missouri River, it upset the balance between the pioneers and the red men. Obviously the red men were not happy and lashed out against their white oppressors. Many just saw savages, but much of the American army saw courage and honor. Was it right for members of the army who had just maintained the union of their own society, to dismember the culture of the Native Americans? I believe it was. First of all, the army did not enjoy having to push the Indians back from the lands that the white people wanted, but then they also had to try and convert them to Christianity. The Indians retaliated against the army, but it was the United States government itself that broke the treaties that promised the Indians land and then expected the army to keep the peace through mutual trust. Military action appeared to be the only way to keep white civilians from complaining about Indian attacks on the white man's newly acquired land. An Army official named Sheridan received reports each week about the horrendous acts of violence caused by the red man. It was then that famous phrase was created "the only good Indians I ever saw were dead." There were many men like Sheridan who hated the Indians and looked down upon their senseless acts of violence. However, men like William Tecumseh Sherman had a deep respect and admiration for the enemy and his fighting skill. In fact, both Sheridan and Sherman confessed to pity and compassion for the Native Americans they had set out to destroy. Even men like General Nelson A. Miles who had personal reasons for revenge against the enemy showed a deep respect, almost reverence, for the red man. Colonel John Gibbon proclaimed that the record of white hostility and treachery would force any man to fight. Gibbon raised more questions about his own culture than he answered about his enemies. To many soldiers who had the same ideals as Gibbon, the courage and bearing of the red man suggested a purer way of life before the coming of the white men. Some men like General George Crook became more of an Indian than some Apaches. Crook's argument about the Indian violence was that their nature is responsive to treatment which assures him that it is based upon justice, truth, honesty, and common sense.